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And he wasn't the only one who ghosted me after the big reveal.During the month that I used social dating apps to find new buddies, I sent countless unrequited salutations, offered up priceless New York City travel recommendations, and even gave my number to a guy who wanted to discuss first amendment rights. When I started, I believed that, with millions of people just searching for company online, I'd easily find my new bestie or at least someone down for a platonic hang.

He asked me if I wanted to hang out, and I said sure.

I jumped in swiping myself and found, to my surprise, a lot of guys were cool with my rule.

It wasn't, however, easy to find a great friend match.

People would be chiller because the relationship stakes were lower. Still, I didn't want to play mind games with my future besties.

So I filled out my profiles honestly, noting in each I was not looking to date, "only make friends :)." This practice got trickier on more information-intensive apps—I literally responded to Coffee Meets Bagel's "I like it when my date…" query with a "doesn't want to date me. But Laurie Davis, author of and an online dating consultant, later told me that strategy was all wrong: Being direct was the kiss of death.

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